
Arlene Dahl in the 1950s
Known for her striking beauty and shock of bright red hair, actress Arlene Dahl often played elegant or feminine women in films.
Starting in films in the late-1940s, she rose to fame when she signed with Metro-Goldwyn-Mayer. Dahl acted in everything from musicals, film noir and adventure films. Dahl was also publicized for her six marriages, including to Lex Barker and Fernando Lamas, and she is the mother of actor Lorenzo Lamas.
But behind the glamour and publicity was also a businesswoman. In addition to acting, Dahl went into the beauty businesses and founded Arlene Dahl Enterprises in 1954 and developed a lingerie and cosmetic line. Dahl also worked as a beauty consultant.
In addition to all this, she wrote. Dahl started a beauty advice column in 1950 and turned to publishing full-length beauty books in the 1960s, which include “Beyond Beauty,” “Arlene Dahl’s Key to Femininity” and the “Beauty Scope” series.
The “Beauty Scope” series combined Dahl’s love of astrology with beauty and gave advice about how women could achieve their full beauty potential through their zodiac sign.
Dahl was dedicated to making decisions based on astrology and consulted with Carroll Righter, according to her introduction to “Beauty Scope.”
“He (Righter) became a great friend … Frequently, I consulted him on major career decisions, especially when I was offered roles in two good motion pictures at the same time, or when I was undecided whether or not to combine writing with my acting commitments,” she wrote.
Before the books, “Beauty Scope” started in 1963 as a syndicated column. The books were published in 1969.